every great design begins with
an even better story.
Looking back I can say that icandothat design didn't begin as a "plan" it was more of a "this is fun, so let's see where it goes" kind of thing! It has certainly been a roller coaster ride, but all joking aside starting and running a business has been one of the most difficult and joyful things I have ever done.
Let's start from the beginning, I inherited the creative gene from my mother and I realized my passion for design during my freshmen year of college. I graduated with my degree in communications and graphic design from The Ohio State University in 2008.
For the following five years, I worked full time in marketing and design positions while living in Ohio, Virginia, and Washington, D.C. From an architecture firm to an art museum with printing companies in between, I gained a diverse knowledge of both print and design. On the side, I dabbled in all kinds of freelance design, from logos to party invitations and I even designed scrapbook paper for a while.
Well one referral led to another, and another, and I found that each design request that came my way was welcomed with an overly enthusiastic “I can do that!”... and well, as you can see, that phrase stuck!
Today I live with my husband in New York City and work full-time from my home office. I work with select small business clients but my main focus is creating custom wedding invitations for couples across the country. Whether the wedding planning is full of classic or quirky designs, I provide the creative direction to bring each couple's vision to life on paper. By the time we are done working together, I will likely be calling you my friend, using emojis in our emails, and following you on Instagram!
Like what you see? Let's work together!
I met my husband, Vince, on a camping trip with mutual friends. He lived in DC and I lived in OH at the time. Four years and three moves later, we were married in NYC in March 2018. Our wedding colors were emerald, sage, and olive green with pops of mustard yellow. Our cocktail hour featured twelve cheeses followed by a create-your-own pasta station for dinner!
I won't lie, my beginning years in business included a lot of design work from coffee shops, couches, and kitchen tables. I feel lucky to finally have an office to work from in our home in Queens, New York. On weekdays you will find me at my desk, probably still in my pjs, with a mug of chai tea while I obsess over the perfect design details!
Meet Zoey! She is an 8 1/2 year old Australian Shepherd and I have had her since she was a puppy. She has been around since before icandothat design was even born. She spends her days curled up under my desk and really never leaves my side. To say she is my best friend is a big understatement (don't tell my husband!). Fun fact, Zoey & I even have the same birthday!
• All 12 of my grandma's grandkids have names that start with the letter 'J' (by her request!)
• Vince and I have lived in a total of seven states
• We moved to New York for the crime (aka Vince's job)
• I was a college cheerleader at The Ohio State University
• I showed horses for 10+ years when growing up
• I have four nephews. Someone needs to have a girl!